Private gift cards • Loyalty • Marketing • Guest surveys

Understand every guest. Earn their loyalty.

Guest Metrics gives modern hospitality teams a private, data-rich way to reward guests, measure sentiment, and launch precise campaigns—without handing over your relationships to a marketplace.

Upscale by designElegant guest-facing experiences that feel on-brand.
Owned relationshipsYou keep the data and the direct connection.

Preview

Your guest command center

  • 1 Issue private, on-brand digital gift cards in seconds.
  • 2 Enroll guests into tiered loyalty programs automatically.
  • 3 Trigger surveys and campaigns based on real behavior.

Launching soon at

guestmetrics.io

One platform. Four ways to know your guests better.

Whether you're running a neighborhood bistro or a multi-location restaurant group, Guest Metrics gives you the tools to turn every visit into a relationship. Private gift cards let guests share your restaurant with others while keeping every dollar in your ecosystem—no third-party marketplaces taking a cut. Guest loyalty management automatically tracks visits and rewards your regulars with perks that make your dining room feel like home, turning occasional diners into devoted fans. CRM and marketing tools reach guests at the right moment—after a great meal, during slow periods, or when they haven't visited in a while—with personalized offers that feel thoughtful, not pushy. And guest survey management captures real-time feedback after each experience, so you can celebrate what's working and quickly address anything that isn't, turning every table into an opportunity to improve.

Private gift cards

Delight guests with on-brand, closed-loop value

Issue digital and physical gift cards that keep spend inside your brand while feeling effortless to give and redeem.

  • Instant digital delivery
  • Brandable designs
  • Balance and breakage analytics
Loyalty

Reward the behaviors that matter most

Create tiers, perks, and offers that match how guests actually visit you—online, on-premise, or through partners.

  • Configurable tiers and perks
  • Automatic enrollment flows
  • Unified guest profiles
Marketing

Campaigns that feel personal, not promotional

Use consented first-party data to send timely, relevant messages that drive repeat visits and higher check averages.

  • Smart segments and triggers
  • Multi-channel messaging ready
  • Performance insights by cohort
Guest surveys

Hear from guests when it matters most

Capture structured, actionable feedback after every visit and route it to the teams who can act on it.

  • Branded survey flows
  • NPS and CSAT tracking
  • Operational alerts for at-risk guests

Metrics that matter

Guest Metrics isn't just a name—it's our promise. Every interaction, every visit, every preference becomes actionable data that helps you understand your guests at a deeper level.

360°
Guest View
Real-time
Insights
Data-driven
Decisions
Week 1Week 2Week 3Week 4050100150
+42%
Engagement
1,247
Active Guests

Built for hospitality teams who care about the details.

Guest Metrics is designed for operators, marketers, and guest experience leaders who want premium, tightly-branded journeys—not generic punch cards.

Under the hood, a modern stack connects your guest programs, payments, and feedback in one place, ready to integrate with the systems you already trust.

API-readySecure by designMulti-location friendly

Operations

Configurable programs

Tune earning rules, blackout dates, and redemption options without a ticket to engineering.

Insights

Guest-level metrics

See visit frequency, spend patterns, and survey history at the individual or segment level.

Experience

On-brand touchpoints

Customizable cards, emails, and pages that carry your logo, colors, and tone—not ours.

Governance

Privacy-conscious by default

Respect guest consent and data preferences while still activating meaningful insights.

30+
Years Experience

Built by industry veterans

Team members with over three decades in hospitality

Guest Metrics isn't built by outsiders looking in. Members of our team have been in the restaurant and hospitality industry for over three decades. We know this industry—we've lived it, worked in it, and understand what it really takes to create exceptional guest experiences.

But we don't think we know everything. The industry evolves, and we learn and evolve with it. That's why we listen, adapt, and build tools that reflect both our experience and our commitment to staying current with what hospitality teams actually need.

Join us at the ground floor

Early adopters shape the future

Guest Metrics is actively evolving, and we're looking for forward-thinking hospitality teams to join us at the ground floor. As an early adopter, you don't just get access to cutting-edge tools—you get a direct line to influence how they're built.

Direct input on features

Your feedback doesn't go into a suggestion box—it goes straight into our development roadmap. We prioritize features based on what our partners actually need.

Feedback-driven development

Listening to feedback isn't just something we do—it's the heart of our development process. Every feature, every improvement, starts with understanding your real-world challenges.

Priority support and partnership

Early adopters get dedicated support and a direct relationship with our team. You're not just a customer—you're a partner in building the future of hospitality technology.

Current Integration

Oracle Hospitality POS Support

Guest Metrics currently integrates with Oracle Hospitality POS systems (including Oracle and Micros models), making it easy to connect your existing operations with our guest engagement platform.

Oracle Hospitality

Additional POS integrations coming soon based on partner feedback.

Designed for modern hospitality

Guest Metrics is in active development with select partners. Interested in shaping the roadmap?

Boutique groups Multi-location concepts Experiential venues

About Guest Metrics

Guest Metrics is a comprehensive platform designed specifically for modern hospitality teams. We understand that great restaurants and venues aren't just about food and service—they're about building lasting relationships with guests.

Our mission is to provide tools that help hospitality teams create meaningful connections while maintaining control over their brand and customer data. We believe in giving you the power to own your guest relationships, not hand them over to third-party marketplaces.

Guest Metrics is developed by IOIHAN, LLC, a company dedicated to creating elegant technology solutions for the hospitality industry.

Our Approach

Technology that respects your brand

We believe hospitality software should enhance your guest experience, not overshadow it. Every feature we build is designed to feel native to your brand, giving you the flexibility to create programs that reflect your unique voice and values.

Request Early Access

We're currently accepting early access requests. A member of the Guest Metrics team will reach out to you personally.

By submitting this request, you agree to us reaching out to you.

Terms of Service